Nokia phones Launch event: Love, Trust, Keep

Nokia phones Launch event: Love, Trust, Keep

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02:06
[Music] hello and welcome everyone it is great to reconnect with all of you today and we have an incredible lineup of news prepared for you we all live in this new reality where life's precious moments happen yet we cannot physically be together to experience them how many birthday parties weddings and other significant life milestones did you join in the past year without even being together in the same
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room we are here for you so you can share these moments with the people that matter to you we are here for you so that you can get your work done no matter where you are in the world this past year has helped us to be even clearer about our purpose our perspective our mission why would you choose a nokia phone our fans are clearly telling us there
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are three main reasons because they love it trust it and want to keep it as the only major phone manufacturer founded in europe security is at the core of everything we do we keep your smartphone safe month after month and it makes no difference to us if your nokia phone costs a hundred dollars or six hundred dollars we're very proud of what we have
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achieved together in the last year we helped millions of consumers get access to their first smartphone with the c series into regions like africa it has become the biggest and fastest growing category we've ever had we brought nokia smartphones back to brazil despite the very challenging time of a pandemic in india the nokia phones for change initiative enabled communities to use smartphones for farming
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education and building businesses we have made a big effort together with hundreds of our close retail operator and online partners so that it's easier to find and purchase a nokia phone online and today you can buy your nokia phone and accessories on nokia phones.com in 14 countries we are working with local and statewide public sector entities in their digitalization projects where
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security and reliability of nokia smartphones are crucial more large companies than ever are using a nokia smartphone for their employees or as part of their core business workflow today we're taking a very fresh and purposeful step in our journey we're introducing a new naming for our smartphones to make it easier for you to choose which nokia phone is right for you
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we are announcing six new devices across our core lineup our biggest announcement to date and we're unveiling our new brand identity love it it's about those experiences that really matter to you trust it it is knowing you are in safe hands and keep it we build phones that last but don't take my word for it let's hear directly from our fans
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on why they love their nokia phones why do i love my nokia phone oh she had one i like it great quality great build quality well built beautiful design and build quality amazing quality then also that long lasting battery strong battery the battery maintains strength never left me down the battery is fantastic i like my nokia phone because of its camera the camera comes with dice update it's
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easy to take nice pictures with it makes me feel like i am a professional photographer there's just so much to love about a nokia phone it makes our simple life more fun and all this which makes it an excellent smartphone hi everyone i am so pleased to be the one to tell you about our brand new range and two new series that we'll be introducing to the portfolio but first i have to say watching these fan videos it brings home for me why it's so important to create high quality long lasting
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technology that's accessible to all phones you can love trust and keep for longer let me begin then by asking you a question what's on your phone family photos i bet maybe your little black book of contacts banking details work emails from your boss personal messages daily tasks lists searches i'm pretty sure that what's on your mind is probably on your phone and do you know how all of this precious information is protected where your data is stored how regularly
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you're receiving updates our recent consumer research shows over a third of consumers have no idea if their device is secure or up to date this thinking needs to change you have the right to know where your data is stored how many updates and upgrades you get these key things tell you the optimal life expectancy of your phone because when it comes to reliability what's inside your phone matters as much as what's on the outside and it's never been of more importance over the last year
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alone cyber security threats have increased driven by people's reliance on their devices during lockdown that's why in addition to regular updates we store your data in finland with europe being home to one of the toughest sets of regulations for data privacy and security we also go the extra mile for our users and ensure many of our devices receive a cyber security stamp of approval from an independent body called ioxt they set the global standard for iot security there's enough going on in the world right now
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you shouldn't have to worry about your phone too now let me talk to you about the way we make our phones durability has always been at the heart of nokia handsets how do we do it today the answer is exactly the same the same style of rigorous durability and quality tests that our feature phones became famous for are now applied to our smartphones defying the industry average we have over 50 tests for hardware durability in fact nokia phones are built for a life cycle
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of more than three years which is above the typical replacement rate of an android smartphone because we want to build phones you can keep for longer so today in a world where people are looking for a phone that can go the distance doesn't break the bank and brings you peace of mind we want to unveil two new series that will be joining the successful ultra high value c series and on that note i want to hand over to elvis and mashudu to reveal two exciting new additions to the c-series family
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that pushed the boundaries of accessible technology [Music] hello i'm mashiru i'm excited to be here with nokia ford i'm an entrepreneur creator and founder of mass startup podcast i'm here with another entrepreneur elvis he has been making waves across the world with his innovative thinking elvis welcome thank you hi i'm elvis chadera i'm a software engineer my journey as a software engineer actually started on
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a nokia 2690 flip phone that is actually super amazing how does that even happen i started programming when i was 11 i used to go online to like download games um for a nokia phone my relative gave to me which was the nokia 2690 and i began researching about like how to build websites and stuff and realized i had to have like a computer to like do certain things luckily i found a way to like write um like html css and all the
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stuff required to build a website and just like uh build my own um things on that phone one of the persons actually launched or built with my phone was an app that allowed people to send text messages at half the price it got over 5 000 users and yeah it was like a very exciting project um because it just made certain text messages affordable that's crazy to think that you could do all of that with an old nokia 4. i was able to use that to
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go from like being a village boy all the way to under my startup a very large corporation here in berlin it is fantastic that mobile phones have become a way for people to access the internet and start businesses no matter where they actually are nokia phone's latest c series range looks set to make it even easier for people to access affordable technology and excited to actually introduce you to it how important do you think affordable tech is to the world i think a phone like the c20 it unlocks
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like a huge amount of potential in these places where people can access these um insanely powerful devices a friend actually started photography with a nokia phone and it's just fascinating the things people could do with this devices so let's actually get into the phone and talk about some key features so something that i really noticed was like the amazing and sleek design of the actual phone but more than that it's just like how much more powerful it is um what's something that stood out for you
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obviously the thing that stood out for me is um the guaranteed update for two years that's like a very super critical um feature for me and like i think at this price point you're getting a lot of value and with the fact that it also has 4g which is incredible as well the future of tech really does look exciting when everyone can play a part in it how excited are you by that i'm super excited talent is equally distributed but opportunity is not this is like one of the things that
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excites me about like devices like the stage 20 being uh made accessible to people in remote places in the world they could be part of the global economy so to speak yeah elvis it's been such a pleasure to talk to you it's such a remarkable story that you have and such an exciting time with the launch of the sea series uh thank you it's been my pleasure yeah every time i hear elvis story i'm absolutely blown away what a brilliant example of the power of
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accessible technology what amazing achievement to set up an entire business from your phone and that's what the c series is about just because you're paying less for a phone doesn't mean the experience should be less now i'm absolutely thrilled to announce the all-new g-series it represents our commitment to bringing the very best promises and potential that our industry has to offer to as many people as possible doesn't matter if you're paying 500 or 100 for your phone
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you deserve the same peace of mind that the device is going to go the distance with three years of monthly security updates and two years of android os upgrades nobody else in the industry is going as deep as we are with the promises the g series covers and that isn't a new approach for us it's in our dna and part of our commitment to create accessible technology that our users will be able to love trust and keep relying on now over to the amazing mansi to reveal two new hero devices that will launch
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our brand new g-series scrambling for extra time and battery is on every mom's mind here's a sneak peek into three days of my life nokia phones new g10 and g20 series with its 3 day battery life and with a 48 megapixel camera is launching soon and i am super excited to show you snapshots of my life using their latest technology so before the workday starts i try to get my me time the digital wellness app on the nokia g10 is a great option that helps me set the mood for the day
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[Music] the minute i'm out of the door of my day is a whirlwind from recordings to moving things around on my vision board it's about getting the job done [Music] the entrepreneur in me works very hard to make my mark [Music] once i leave the office it's all about the kids and that is their time i find that this is the best time to catch up with them and see what's happening in their lives this time is precious to me and my
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little ones while the house catches up on lost sleep i like using this time to get out of the house and go for a run i need to exercise to be able to give my best to the family and clear my head more often sitting together with family and eating breakfast is always fun a typical indian breakfast is a great way to kick off the weekend strolling through the nokia g10 i realized that its adaptive battery is an amazing feature it adapts and shows my most used apps while shutting down unnecessary programs giving me more battery
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[Music] but catching up on homework is as important the kids need to be ready for the week ahead [Music] your best ideas those eureka moments that turn the world upside down seldom come when you're rushing to meet the 5 pm deadline for me it's when i'm doing yoga aligning my mind and body okay enough of me time my kids favorite weekend breakfast needs to be made it always puts a smile on their faces
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the weekend is also when i get to sort out my plants at home a little bit of green can really liven up the room post which reading my newspaper quietly and catching up with the world is what i do over the weekend but at my own pace the nokia g10 has been a good companion this weekend with its durable design and its amazing features [Music] the weekend seems to have just flown by and it's already time to start prepping
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for the week ahead time to get ready for the shoots the podcast and million other things that read for me each week the new g series from a real life powerhouse the nokia g10 and nokia g20 are mid-range heroes three-day battery to get more done in your day without constantly hunting for a charging point a big screen to chill with your kids and watch youtube and great cameras to capture life's precious moments all wrapped in our signature nordic design
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on to our second new range announcement introducing the all-new x-series these two devices will come with three os upgrades meaning many of your phones will have four iterations of android that's keeping your phone updated beyond the summer 2024 olympics to help introduce the new x series we are going on a uk road trip with adventurer jack hey guys i'm jack from cabin fork adventurer traveler and all-round cabin connoisseur this right here is the brand new nokia
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x20 and i'm super excited to be able to introduce you to it and tell you all about it so let's go on a little adventure and see what we can capture if you already follow me online you probably know that i get really excited about nature i just love it and one of the cool features on this phone is the dual site multicam mode which allows me to record the reaction and the action at the same time there's even the picture in picture mode where i can capture myself in the small frame and an ultra wide angle shot in
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landscape this is perfect for when i'm doing my cabin tours to show my followers all the unique and quirky things that these cabins have to offer it really does come in handy as well as the action and reaction of the front and rear cameras i now have the option to select different cameras for greater versatility like two rear cameras which means i can capture wide and ultra wide pancake goodness great landscapes and cabins are what i live for i mean just look at this place i always want my followers to feel like they're with me on the journey and that's where the cinematic mode comes in
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really handy to show off the beautiful places i get to visit and i don't know about you but every corner i go on when on an adventure is a new scene a new photo and a new memory and the camera on this phone really does make capturing those moments effortless when sharing my photography online they can be featured on many different channels which sometimes then gets lost on the internet but by using the watermark feature on this phone i can add my personal stamp which means that everyone will be able to find cabin fork it's great for life to slow
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right down sometimes but that's not what i want from my phone thankfully the x20 is super fast though which allows me to sit down create content talking to my followers and not have to worry about any lag in the eu nokia phones are taking their first steps towards tackling the issue of e-waste by removing the charger and including a fully compostable case they are also offering an extended three-year warranty in three years worth of security and software updates so you won't be needing to replace your phone so soon saving carbon and cutting
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on e-waste and not to mention the extra piece of mind and money in your pocket too and if you need a wall charger just order one from nokia phone's website and they'll donate the amount to clear rivers a charity that removes plastic litter from the waterways more often than not i lose track of the time and i'm battling against the sunset when out creating content that's where the front facing camera really comes in handy it does wonders in the dark just as much as it does in the daylight so i can keep my friends family and followers up to date with where i am okay guys it's time to relax i'll put
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the fire on you put the kettle on as much as i love being outdoors sometimes it's great just to sit back relax and watch some wildlife on my phone instead i mean you're not going to find those elephants in the forest we've just been in anywhere so finally let's talk about the battery life we all know that when we're out exploring and having fun we sometimes forget to charge our phone but this phone has a two-day battery life which means that it's normally me that has to recharge before the phone and on that note i think it's time we wrap it up
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i'll see you guys in the next cabin and stay adventurous also keep an eye out for this the x10 which is being released as a part of the x series range thank you jack i couldn't be more excited about our new x series offering lightning fast 5g to the market also as part of our ongoing commitment to being a force for good for our users and our planet we're removing the wall charger from the nokia x20 and x10 sales box in the eu and replacing it with a 100 compostable
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case it's important for us to not just take things out of the box but also put value back in this eu initiative comes after our consumers told us that they have on average three charges at home already with 53 percent worried about the amount of e-waste they generate we're hopeful that this small first step goes some way to reducing the 12 000 tonnes of e-waste produced by mobile phone chargers in the eu according to the european commission in
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addition 80 percent of customers from around the world want phones they can keep for longer the upgrade culture is waning and customer needs are changing we want to build phones that stay in your hands for longer after all according to the environmental european bureau if everyone in europe used their smartphones for just one more year by 2030 it could save as much carbon as taking 2 million cars off the road finally i'm pleased to announce the launch of
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our new nokia light earbuds the earbuds offer up to six hours of playtime with one charge and up to 36 hours with a charging case you can stay in control of the studio-like sound quality with one tap whether you're listening to your favorite music or on a call rolling out across the world in may in classic charcoal and the nordics inspired polar c the new nokia light earbuds now back to florian
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thank you adam now one more thing for our consumers here in the uk i'm eager to unveil hmd mobile which will allow you to add connectivity to your phone giving you flexibility to choose the option that suits you best from as little as six pounds fifty a month this new offering will be available late april on nokiaphones.com we are really excited about the consumer experiences
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we are bringing to market in 2021 thank you so much for joining us today [Music]

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